Insights and coverage
Straight-talking B2B visibility.
No fluff. No SEO jargon. Just clear thinking on what's changing and what you should do about it.

Lurking, ghosted or flying high? What our Halloween poll says about AI visibility
With Halloween just around the corner, it felt like the perfect time to ask our LinkedIn community a slightly scary question. If you asked ChatGPT to recommend a supplier in your sector, would your brand come up?

Nomada Digital shortlisted for Scale-Up of the Year at the Yorkshire Growth Awards 2027
Nomada Digital has been shortlisted for ‘Scale-Up of the Year (up to £3m)’ at The Business Desk’s Yorkshire Growth Awards 2027.

Advertising Week takeaways from the Nomada Digital team
Last week, the Nomada Digital team swapped York for New York as we headed stateside for Advertising Week.

Nomada Digital shortlisted at The Press BUSINESSiQ Awards 2026
We've been shortlisted in the Small Business category at the 35th York Press BUSINESSiQ Awards - recognition in the city where a one-man SEO consultancy became a York-founded, remote-first team working with B2B clients from York to New York.

The Best SEO Agency for B2B: 10 UK Agencies Compared for 2026
Ten UK agencies that do genuine B2B work, who each one suits, and honest market benchmarks on cost. We publish this list and we rank ourselves first - the methodology is below so you can judge whether that is earned.

Why ranking on Google is no longer the whole game for businesses
Danny Sullivan on why AI answers now decide who buyers consider, the five-minute test to check if you show up, and why cross-platform visibility matters.

Nomada Digital expands into New York market and strengthens team with senior PR hire
Nomada Digital, a B2B search and cross-platform visibility agency headquartered in York, has secured clients in New York and appointed a new Head of PR & Communications, marking a significant milestone for the business as it targets further growth.
AI search isn't coming. It's already here. Most B2B sites aren't ready.
ChatGPT has over 400 million weekly users. Perplexity is the research tool of choice for buyers who have already formed a shortlist. If your brand isn't in the training data and structured for LLM citation, you're invisible at the most important moment.
Why demanding weekly ROI from your SEO agency is costing you leads
The most destructive thing a marketing team can do is treat SEO like a pay-per-click channel. When you demand short-term proof from a long-term channel, you get the worst of both: short-term thinking applied to a compounding asset.
Let's talk growth.
You'll speak to Danny, not a sales team.Book a 30-minute call. No sales deck, no pressure. Or run the free check first and bring the report.